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  • About Us

    A trusted partner for growth companies seeking to achieve their full potential by leveraging our deep consumer knowledge and business building experience.

    Investment Criteria

    • Flexibility to invest from growth equity to leveraged buyout transactions
    • Equity investment range from $40 million to $200 million
    • High focus on collaborative partnerships with founders and management teams

    Sector Focus

    • Target consumer growth segments with favorable long-term secular trends
    • Focus on Health & Wellness brands, Consumer Services, and Health Services

    Providing deep relationships and hands-on support so our investments grow and succeed.

    February 2024 Mathnasium’s Largest Multi-Unit Franchisee Attracts Investment From Snapdragon Capital Partners
    April 2023 Snapdragon Capital Invests $30 Million in Largest Club Pilates Franchisee
    April 2023 Snapdragon Capital Partners Invests Over $30 million in Spartan Fitness Holdings, LLC
    February 2023 Xponential Fitness Sets Pricing For Secondary Offering
    July 2022 Xponential Fitness Adds Board Member
    April 2022 Xponential Fitness Inc. Announces Pricing of Secondary Offering
    March 2022 Fullscript Completes Acquisition of Emerson Ecologics
    November 2021 HGGC and Snapdragon to Make $240 Million Growth Investment in Fullscript
    October 2021 Xponential Fitness-Inc. Appoints Chelsea A. Grayson to Board of Directors
    October 2021 Xponential Fitness Acquires Body Fit Training for $44 Million
    August 2021 Xponential Fitness, Inc. Announces Second Quarter 2021 Financial Results
    July 2021 The Better Being Co. Files Registration Statement for Proposed Initial Public Offering
    June 2021 Xponential Fitness Files Registration Statement for Initial Public Offering
    June 2021 CycleBar to Debut in New York City with Multiple Former Flywheel Locations
    March 2021 Xponential Fitness Ready to 'Rumble' with Addition of Boutique Boxing Concept
    July 2019 Snapdragon Capital Partners and The Maze Group Join Forces with HGGC by Making Strategic Growth Investment in Nutraceutical
    January 2019 Xponential Expands Fitness Portfolio With Stride Concept
    OCTOBER 2018 Pure Barre Joins Xponential Fitness' Portfolio of Elite Boutique Fitness Brands
    OCTOBER 2018 Xponential Brands Row House and StretchLab Expand Across Five Major U.S. Markets
    August 2018 Xponential Fitness Adds Sixth Brand to Portfolio with Boutique Yoga Concept

    Mark Grabowski

    Managing Partner and Founder

    Prior to founding Snapdragon, Mark was a Partner at TPG, responsible for leading the Consumer sector for TPG Growth and the RISE Fund. Mark joined TPG from L Catterton, the largest consumer-focused private equity group globally, where he invested across all segments of the consumer industry. Previous to L Catterton, Mark began his private equity career at AEA Investors after working at Merrill Lynch.

    Mr. Grabowski is a Phi Beta Kappa and magna cum laude graduate of Dartmouth College with an A.B. degree in Economics. He received an M.B.A. with honors from The Wharton School of the University of Pennsylvania.

    Julia Laine Sublett


    Julia was part of the founding team at Maze Capital. Prior to Maze, Julia was an investor with Silversmith Capital Partners, a software- and healthcare-focused growth equity firm where she led financial and operational diligence for prospective investments, sourcing efforts, and worked extensively with portfolio companies to support M&A / company strategy.

    Julia began her career as a healthcare operational strategy consultant at Triage Consulting Group before joining Barclays Investment Bank, focused on tech, media and telecom sponsor buyouts. Julia graduated summa cum laude from the University of Southern California with a B.S. in Business Administration from the Marshall School of Business.

    Jennifer Howson Cellar

    Vice President

    Jennifer was previously an Associate with Vestar Capital Partners, where she focused on consumer investments. Prior to Vestar, she worked in investment banking in the Global Consumer Retail Group at Barclays.

    Jennifer received her B.A. in English and Economics at Vanderbilt University.

    Zack Werner

    Senior Advisor

    Zack began his career building automated portfolios at a hedge fund in 2011, then went to Universal Music Group, where he focused on digital distribution deals, CRM and integrated marketing systems. He then went on to oversee e-commerce and growth for Stadium Goods, bringing them to over $300M in revenue in less than 3 years.

    In 2016 Zack founded The Maze Group, a highly technical strategic consultancy focused on data architecture and growth marketing. Maze now oversees technological transformation for private equity owned and public clients like LVMH, HelloFresh, JC Penney, General Electric, and Xponential Fitness. They have worked with funds such as L Catterton, Brentwood Associates, TPG, The Chernin Group, VMG, OpCapita, HGGC and more on diligence and value creation for their portfolios.


    Mark Grabowski
    Managing Partner
    646.321.0134 (Mobile)
    [email protected]